Sunday, July 21, 2024

TCL Holds A Grand Media Launch for Its Newest Innovations


TCL Holds A Grand Media Launch for Its Newest Innovations

Mr. Loyal Cheng, TCL Philippines CEO
Mr. Loyal Cheng, TCL Philippines CEO

TCL Electronics, one of the dominant players in the global TV industry and a leading consumer electronics, held its grand media launch introducing its new C series 98-inch TV and its new split-type air conditioner FreshIN series.

“Still moving forward with TCL’s mission of providing customers with world-class and innovative technologies that focus on giving a simpler, faster, and smarter way of living.” TCL Philippines Chief Executive Officer (CEO), Mr. Loyal Cheng delivered his opening speech to start off the grand event.

Meet The New TCL FreshIN Split Type Air Conditioner

TCL Freshin Series

To start the evening, TCL introduced its first main highlight of the event by unveiling the all-new FreshIN air conditioner presented by its Product Manager of air conditioners, Mr.Bert Cheung.

A Fresh Indoor Experience

The TCL FreshIN Series is the latest premium addition to the TCL smart home ecosystem.

Different from conventional AC that circulates air inside the house, TCL FreshIN Series features an all-around fresh air system that transports the fresh air from the outdoors to the indoors, helping increase the oxygen and humidity level to offer users an unprecedented intimate experience of health and care.

With the patented blue wing fresh air module generating micro-positive pressure, fresh air is imported from outdoors through QuadruPuri Filters and Heat Exchange, which creates a clean and healthy indoor environment with sufficient oxygen and comfortable temperature, regardless of the outdoor environment.

Air purification has now become a priority to consumers and the FreshIN series features a highly efficient system using QuadruPuri Filters: the fresh air will pass through 4 different layers (a preliminary filter, a silver ion antibacterial layer, a HEPA high-efficiency filter, and a high- density filter). The FreshIN series includes premium key features, such as its “FreshIN+” that will let you know when fresh air enters your room with a blue light.

Premium Cooling Air Conditioning

FreshIN models feature a high-powered Air Engine that can deliver up to 60 metric cubic meters, ensuring the best air quality for its users.

FreshIN series is also equipped with a Temperature Balancing feature that intelligently adjusts and controls temperature fluctuations by warming up or cooling down the fresh air drawn by ±0.5°C from the desired temperature to ensure maximum comfort.

Convenience and Interconnectivity

Connected with the TCL Home App, the FreshIN series is compatible with Google Assistant and Alexa, which gives users control of the Air Conditioner 24/7 with a smartphone or TCL TV with simple voice commands.

Pricing and Availability

The TCL FreshIN is currently available in 1.0HP and 1.5HP. Suggested Retail Price (SRP) starts at Php60,995 for 1.0HP and Php66,995 for 1.5HP

Consumers can also get a chance to win this new Air Conditioner just by joining TCL Philippines’ new TikTok Challenge #FreshINChallenge that will run from September 26 to October 7.

Meet The New TCL 98-inch C735

TCL also has officially launched its latest innovation, 98-inch C735 4K QLED TV presented by Product Evangelist for TV, Ms. Jean Ann Barra.

Stunning Imagery in Big TVs

Thanks to TCL’s innovation and production capabilities, most TCL C and P series now include a 75-inch model. Expanding and solidifying TCL’s stand amidst increasing competition in Philippine Market, and the biggest TCL TV to date, the 98-inch model for C735.

Immersive Experience with Smoother and Crisper Visuals

To provide users with a convenient game experience, C735 also has an exclusive game mode function. With Game Master, C735 optimizes the display in video game use. It allows all-in-one optimization, for example, to turn on functions such as VRR/ALLM with one key.

Not only that, but through the TCL Game Bar, C735 offers users real-time display statistics, aiming aid, toolbox functions, as well as the quick setting dashboard that helps users achieve the ultimate gaming experience.

With Dolby Vision IQ, C735 enhances the demonstration of Dolby exclusive contents, by displaying a greater number of colors, increasing contrast, and boosting brightness levels

C735 also supports both 120Hz Motion Estimation and Motion Compensation (MEMC) as well-as HDMI 2.1 to deliver the best possible smooth imagery and audio for both TV and multimedia. The 98C735 can adjust to the content to produce smoother, sharper, and crisper motion even for sports and action-packed scenes with the help of 120Hz MEMC.

A Cinema Audio Experience at Home with ONKYO Sound and Dolby Atmos

Because it is all about immersion, TCL 98C735 TVs feature ONKYO sound with Dolby Atmos.

Acoustically designed for sound clarity and precision, ONKYO speakers a cinematic Dolby Atmos audio experience at home: whether it’s intimate dialogue or a complex soundscape, every detail comes alive in rich clarity and depth, for a crystal-clear sound.


The Beastly 98-inch C735 Will be Retailed at PHP349,995 Suggested Retail Price (SRP)

TCL Philippines Brand Endorser

Chito Miranda
Chito Miranda

For the last highlight of the grand media event, TCL welcomed a very special guest, Mr. Chito Miranda, the lead vocalist of the popular Pinoy band Parokya ni Edgar. Mr. Chito shared messages and testimonials about his experience with TCL products with the audience.

As the evening’s event draws to a close, Ms. Angeli, Brand Manager of TCL Philippines, delivered the closing remarks for the grand media launch’s culmination together with a teaser of a big Filipino celebrity as the up-and-coming TCL Philippines’ newest Brand Endorser.

Watch the whole event here:

About TCL Electronics

TCL Electronics is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, to audio, and smart home appliances.

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